POZ Interview: Juliet Simms + Andy Biersack
Senior Writer Jesse Richman sat down with Juliet Simms and Andy Biersack (Black Veil Brides) at Warped Tour a week or so ago for an incredibly in-depth interview. We spoke with Simms and Biersack about Warped Tour, The Voice, each of their careers in the music industry, the future for both, and so much more. Check out one of the most in-depthi interviews we’ve ever done on PropertyOfZack below!
How are you guys doing?
Andy: I’m good.
Juliet: I’m good. Definitely warped.
I caught your set this afternoon, Juliet. First of all, it sounded great and the crowd seemed to be into it. How are you feeling about these dates?
Juliet: Honestly, it was unexpected to arrive on this tour and have such an incredible response. I only came out here with a guitarist. Thankfully, Black Veil Brides have been more than accommodating and Warped Tour has been so accommodating in helping me so much. It’s been pretty crazy.
POZ: I can only imagine!
Juliet: Keep-A-Breast has been amazing too.
As you mentioned on stage, today is your and Andy’s anniversary – you met here at the Long Island Warped Tour two years ago?
Andy: We didn’t meet, but we officially started dating here. We’d been hanging out for a couple weeks at that point, but I guess we officially decided to call it what it is is here.
Juliet: Yeah, we’re in love, and he…
POZ: Was there any great romantic story to that?
Juliet: There’s a couple! We were walking through bus world, and that’s where we screamed at the sky, like, “I love Andy” and “I love Juliet.”
Andy: I was screaming that I love Andy. She was a little upset [Laughs].
Juliet: That’s where we “officiated” everything.
Is it tough, with both of you being so in the middle of big points in your careers right now, to find the time?
Andy: Yeah, but in a situation like this, it’s so nice to be on the same tour. Most of the year we don’t get to spend as much time together as we’d like to, because of tours and schedules. But actually, every tour that she’s done since The Voice I’ve been on. I just go out with her. On the last one I helped, I co-tour managed.
POZ: Do you schedule it around each other?
Andy: You can’t really. Black Veil is on tour like eight months out of the year. It’s hard, but fortunately the one time she had a long run I came out.
Juliet: He’s being too humble. He’s been incredible. Seriously, he’s been helping me a lot with management, promotion, and anything I need to do, from “what shirt should we make?” to “this song” or “that set,” and setting up things for shows. He came out and was on tour with me in a van! No laying down or anything, and just helping me with everything.
Andy: I get up every morning at the buttcrack of dawn and help her set up her merch, and…
Juliet: Even on Warped Tour, where this amazing rockstar should be sleeping in bed until 3PM, he’s getting up in the morning and carrying things, finding people with me, helping out with street teamers, and doing everything with me. It’s absolutely incredible how much he’s been helping me.
Andy: It’s not her fault, but there’s nobody stepping up to do it. She’s had a lot of mismanagement – people who have, in my opinion, not been there when needed over here career, so…
POZ: I feel like that’s been a story since going back to the Automatic Loveletter days.
Juliet: It’s an ongoing theme for sure, but the struggle, and the fight, and the working this hard is just going to make for a good story.
Initially, you were only going to do a short run on Warped Tour. But you recently announced that you’ll be doing the full tour.
Juliet: What happened was that I went and visited Andy during the California dates. And I basically just went up to Kevin [Lyman] and was like… It takes a lot of money to be on this tour, and I didn’t have the funds to be on it with a full band. So I told Kevin. Kevin has become… He’s family. Like he’s my uncle. He discovered me. He really was just like, “you’re going to be on here acoustic, you’re going to be on here for the full thing.”
You’ve done Warped as a full band tour with Automatic Loveletter. Is it strange being up there solo instead of with a band?
Absolutely not. Dave, my guitarist, has been incredible. He’s such a big help. Being up there is all about just connecting with the crowd, connecting with fans, giving your message, and it’s being received really well.
Is Automatic Loveletter still a thing?
Juliet: It’s completely not over. To be completely honest, Automatic Loveletter was me. I wrote every song. The reason that it’s Juliet Simms now is because I’m on the show [The Voice].
Andy: It’s called Semi-Automatic Loveletter now. [laughs]
Juliet: What he said. [laughs]